Logos

I love designing logos! I work closely with my clients to understand their brand and craft an identity to represent their business with unique personality. I take on everything from the whimsical to Fortune 500 with the same dedication to perfection.

Comgri

Brand Strategy and Development.

Marketing platforms for COMGRI, Community Medical Group of Riverside and Comgri's The Sport Clinic. This case study shows 3 brand platforms options for the dual corporate re-brand.

Cheeseburger Restaurants

Brand Development.

Eating a burger in tropical paradise, as romanticized by Jimmy Buffet presents a light, airy and tastefully creative brand palette.

Brand identity, ads, brochures, merchandising, billboards, and promotional kits are a few of the delightful creations I designed for Cheeseburger Restaurants.

OCPAC

I was commissioned by the Orange County Performing Arts Center to design a display to promote the new Segerstrom Center for the Arts in Costa Mesa, California. The purpose was to excite, educate and increase sponsorship donations. In addition, I created many companion invitations, brochures and promotional catalogs.

Identity

Corporate identity packages that are modern and professional.

Laguna Design Center

Laguna Design Center is Southern California's premier destination for luxury home furnishings. I am thrilled to have managed their creative for the past 10 years. Our marketing platform includes newsletters, invitations, environmental graphics, ad campaigns, email marketing, website design and video shorts.

Mitsubishi Electric

Brand strategy for the product launch of Mitsubishi Electric's introduction of the 6 Color Light Engine digital television at the CEDIA trade show in Las Vegas. This project included design and production of promotional materials as well as all the trade show booth and environmental graphics.

B.U.M. Footwear

Brand Development.

Tagline: Put them on and just do nothing

I was contracted by Bum Footwear to develop their brand identity. Shown here are samples of their identity, collateral, ad campaign and outdoor media. All the projects were done on a "shoestring" budget. Pun intended, and the results showcase what can be done with sheer creative strategy.

The scope of creative development included brand tagline. I crafted the tagline, "Put them on and just do nothing" as an obvious twist on the Nike "Just do it" campaign. In addition, I art directed all location and studio photography.

Cowboy Canyon Winery

Brand Development

Tucked away in historic Silverado, in the enchanted eastern hills of Orange County, lies one of Southern California’s newest wineries, Cowboy Canyon Winery. Under a restful canopy of giant oak trees and smack dab in the middle of working horse stables, this is a truly special place.

Cowboy Canyon Winery was a such a fun brand to develop. This case study shows the initial logo presentations to final. www.cowboycanyonwinery.com

Bosch

Bosch home appliances is part of BSH Home Appliance Group, based in Munich, Germany. As part of the third largest appliance manufacturer in the world, BSH has been selling high performance German-engineered major home appliances and cooking appliances in the United States since 1991.

Working with BSH Home Appliances, I created many marketing pieces that support their existing brands for Bosch, Thermador and Siemens.

Shear Attitude

Brand Development.

A modern and clean logo design with a little hip style for a hair salon in Newport Beach, California. Branding the look with a black and magenta color story along with a touch of sexy hair models reinforces a fashion forward sensibility.

Hewlett Packard

Event Marketing.

Working with an Orange County event branding company, OEG, I was part of a team that developed the creative for Hewlett Packard's Image Print conferences. Not only a successful and exciting event for the attendees, the entire program became a showcase study about how to create an exciting event in Exhibitor Magazine.